Tony Stewart Secures $15.5M Netflix Deal for Eldora Speedway Dirt Racing Film
Eldora Speedway, OH – In a groundbreaking move for motorsports storytelling, racing legend Tony Stewart has clinched a $15.5 million deal with Netflix to produce a feature-length film centered around the iconic Eldora Speedway. More than just a documentary, the upcoming film promises to be a high-octane tribute to dirt racing’s golden era, capturing the essence of a sport that has long lived on the fringes of mainstream attention.
Set to blend never-before-seen footage, personal interviews, and intense archival material, the film aims to shine a spotlight on the history, culture, and legacy of Eldora Speedway—often dubbed the “Mecca of Dirt Racing.” Stewart, a three-time NASCAR Cup Series champion and owner of Eldora since 2004, will serve as executive producer, bringing his firsthand experience and deep passion for dirt racing to the screen.
What sets this project apart is its cinematic scope. Rather than following the traditional documentary format, the film will explore legendary rivalries, iconic races, and the larger-than-life personalities who turned Eldora into a sacred ground for dirt track enthusiasts. It will also showcase the grassroots energy of the sport, capturing its gritty, unfiltered edge.
Netflix has confirmed that the film is part of a broader effort to diversify its sports content, following the success of projects like Formula 1: Drive to Survive and Quarterback. With Stewart’s involvement, the platform hopes to replicate that momentum in motorsports by telling a story that’s both visually gripping and emotionally resonant.
Filming is expected to begin this summer, with crews granted exclusive access to Eldora’s upcoming race schedule, behind-the-scenes operations, and private archives. Longtime fans can expect to see restored footage from the track’s earliest days, alongside intimate stories from drivers, crew members, and even Stewart himself, whose childhood dreams were shaped on that very dirt.
“Eldora isn’t just a racetrack—it’s a cathedral for racers,” said Stewart in a press release. “This film is about honoring the battles, the heartbreak, and the triumphs that have echoed through this place for decades. It’s time the world sees what dirt racing is really about.”
The yet-to-be-titled film is expected to premiere on Netflix in late 2026, and early buzz suggests it could spark a renewed global interest in the grassroots racing community. For Stewart and Eldora Speedway, this deal isn’t just a cinematic milestone—it’s a legacy project meant to immortalize the spirit of dirt racing for generations to come.
